The end tag for NIKE was a intensive critical thought of bringing about a powerful and creative idea that illustrates what NIKE stood for. A short visual communication that effectively emphasizes the brand's mood.

I came up with an idea that NIKE is a union of raw organic power aided by a focus for perfection with NIKE. NIKE represents the torus, NIKE's products, and the threads as a abstract metaphor of the human muscle fiber. 

Color iterations were crucial for design. Composition designing was a simple process, but choosing the right colors to convey the feelings of NIKE brand required refined thought  and insight to truly understand what NIKE stood for.